Global Chief Data & Analytics Officer | Plus Company
Michael Cohen
Global Chief Data & Analytics Officer | Plus Company
Michael is a globally recognized leader in AI and data-driven business transformation, known for developing AIOS, an intelligent marketing system at Plus that optimizes customer journey analysis and marketing ROI. A former NYU Stern marketing professor, his research spans predictive computation, marketing strategies, and consumer behavior. He has launched successful AI products focused on user safety, privacy, and marketing optimization. His work on explainable prediction and data synthesis, particularly with incomplete data, has been featured in major publications like LA Times and AdAge, and he frequently speaks at prestigious events including The Nantucket Project and ANA Masters of Marketing.
